Our Labels
Our flagship label – Palo Alto – is grown by La Perlet, located in the eye-catching Sonoran Desert. Agustín Baranzini and his sons, Agustín Jr. and Gustavo, carry on a legacy that began when Agustín’s father immigrated from Italy in the 1920s. His deep-rooted passion for farming and expertise in viticulture laid the foundation for generations of agricultural excellence. Today, the Baranzini family continues this tradition, combining their heritage with modern innovation to cultivate exceptional produce.
We consider our neighbors just a short drive south of the international border to be an important part of what makes this region what it is. The squash and watermelon from these farms are well-suited for the high desert region. In fact, scientists have traced the origins of squash to Mexico and other parts of Central America.
Our grower-partners work hard to grow produce the right way.
Water-Saving
Strategies
Drip irrigation systems deliver water directly to plants’ roots
Responsible
Pesticide Use
Farming methods ensure produce is free of pesticide residues
Food Safety
Practices
Risk-based strategies are always a priority to eliminate any hazards
Reduce,
Reuse, Recycle
Minimize unnecessary waste and recycle crop residues into the soil
Use of
Technology
Advanced systems mean greater efficiency and reduced inputs
Suitable
Crop Varieties
Use of varieties appropriate to the region’s climate with lower water needs
Organic
certified
Organic practices reduce inputs and environmental impact
Healthy and
Safe Workplace
Policies ensure safe and healthy working conditions for farmworkers
Naturally
non-GMO Crops
That’s easy – there are no commercial seeds for the crops we grow